The best presentations usually come in the form of stories in disguise, but what is it about narrative that attracts us? Cognitive Neuroscientist Michael Gazzaniga has been studying hemispheric function in the right and left brain since the sixties, and he believes a desire for narrative is hardwired in a left brain construct called The [...]
Entries Tagged as 'Storytelling'
Science Explains Why We’re Hardwired for Stories
January 14th, 2012 · No Comments · Storytelling
Tags:Michael Gazzaniga·Presentation·Presentation Storytelling·Storytelling
The Road to Profitable Storytelling; Instilling Confidence in Your Audience
February 28th, 2011 · No Comments · Featured, Storytelling
Lately at Sales Graphics we’ve been talking a lot about the powers of injecting storytelling into high quality presentations. Today we present you with another reason to buy into branded storytelling in a way that will help you instill confidence in your audience and boost sales. *** If you’ve heard it once you’ve heard it [...]
Best Presentations of 2010: Nathan Myhrvold on Lasers Zapping Malaria
January 21st, 2011 · No Comments · Great Presentations
Today we continue our weekly analysis of the best presentations of 2010 with Nathan Myhrvold’s TED talk on the lasers his innovative firm is using to zap malaria. What’s amazing is the way that Myhrvold takes such a complicated topic (e.g. mapping Hemozoin in red blood cells), and communicates it in a way that’s easily [...]
Tags:Great Presentations·Malaria·Nathan Myhrvold·Presentation Leadership·Storytelling·TED Talks

